AI for Marketeers - Workshop Booking

$79.00

Build real campaigns using AI — from concept to creation.

This 3-hour, in-person workshop helps marketers and creative professionals go beyond content generation to develop dynamic, strategy-led campaigns with AI.
You’ll work on a live brief from a real Australian business and leave with a portfolio-worthy concept — all created using free AI tools.

You’ll learn how to:

  • Apply AI to every stage of a marketing campaign.

  • Build content and visuals that maintain your brand voice.

  • Use AI to test, measure, and improve campaign performance.

  • Understand the legal and ethical boundaries of AI in marketing.

📍 Kaizen West, 1187 Hay St, West Perth
🕒 3 hours 💰 $79 AUD incl. GST

Date and Time:

Build real campaigns using AI — from concept to creation.

This 3-hour, in-person workshop helps marketers and creative professionals go beyond content generation to develop dynamic, strategy-led campaigns with AI.
You’ll work on a live brief from a real Australian business and leave with a portfolio-worthy concept — all created using free AI tools.

You’ll learn how to:

  • Apply AI to every stage of a marketing campaign.

  • Build content and visuals that maintain your brand voice.

  • Use AI to test, measure, and improve campaign performance.

  • Understand the legal and ethical boundaries of AI in marketing.

📍 Kaizen West, 1187 Hay St, West Perth
🕒 3 hours 💰 $79 AUD incl. GST

Workshop Overview

This hands-on session combines creativity, experimentation, and collaboration.
You’ll learn how to use AI to create, test, and improve marketing ideas in real time — with an actual business case.

Agenda

  • Understanding AI & Managing Risk
    Learn how AI affects branding, authenticity, and marketing compliance.

  • Relevance to Marketers
    See where AI adds value to campaign ideation, production, and optimisation.

  • Tools in Action
    Try out free tools for copywriting, design, and automation.

  • Hands-On Challenge
    Work with peers to design and pitch a campaign for a partner business using AI.

About the Facilitator

Dan Hookham is the owner of Component6 and Shape for Scale. He has delivered over 50 AI education sessions in the past year to enterprise teams, over 300 government groups, startups, and small businesses.

Dan practices what he preaches — building Agentic AI businesses while helping organisations use AI to drive process efficiency, boost productivity, and enable strategic change.

What’s Included

  • 3-hour in-person session

  • PDF eBook - AI for Personal Productivity

Good to Know

  • 💳 Payments are securely processed via Stripe.

  • 🔁 Refunds or ticket transfers available up to 7 days before event.

  • 📧 You’ll receive a confirmation email with details and what to bring.